You've got a kickass team. You've got some early traction. And you've got a grand vision...
...but your pitch game has some room for improvement...
Maybe you viewed storytelling as a fluffy kinda concept that didn't really matter that much in business. Maybe you viewed it as a "nice to have" - an unaffordable luxury for startups. Maybe it's just been a bit of an afterthought for you - or, not really a thought at all...
But, as Steph Bailey wrote in an August 2025 Sifted article:
“Underpinning a very strong narrative will allow you to attract sophisticated capital, beyond your mother and your dentist.”
Hook your audience and leave with the cash 💰
6-week sprint:
Phase 1: Content
Work with you on messaging, content development, and speech writing - from distilling your core message to structuring the story arc and creative copywriting flair.
Asynchronous content development work for efficiency (although matcha meets are always an option!)
Phase 2: Development
Live 1:1 practise sessions for feedback & content reviews
Live feedback sessions and rehearsals with a small, private audience (virtual)
Phase 3: Confidence
Getting you in the zone as we near the date for you to be your BEST self pitching on stage.
Confidence-building, guided audio for visualisations, your own personal hype woman.
Ever zoned out of a boring presentation? 🥱
Well, so did your audience.
How can you expect to raise funding when people are switching off to what you're saying mid-sentence?
Harsh, but true.
Whether you're pitching to investors or a judging panel at a startup competition, the following is NON-NEGOTIABLE:
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Capturing their attention
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Holding their attention
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Affecting emotionally
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Riveting them
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Making an irresistible offer
(This is CHARM strategy is also known as the art of selling - except it's a lot sexier than Del Boy flogging used car parts at Peckham market).
Former actress, seasoned public speaker & storytelling expert 🎤
From singing in plays as a kid to speaking on global stages, I've had to entertain both tired parents and busy, distracted professionals.
I've addressed crowds of 1,000s of people with names like Web Summit, TechBBQ, Collision, Women in Tech, and more under my belt.
Not only do I walk the walk, but I even ran my own award-winning brand marketing consultancy where we turned messy core value props into pithy 1-liners for 100 startups in 6 years. Combine my expertise in storytelling, copywriting & messaging with my public speaking experience and I'm the go-to righthand woman to help you nail your next pitch.
(Oh, did I also mention I've judged startup competitions and accelerator finals like...
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Birkbeck University Pioneer Programme
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King's College London Entrepreneur's Society
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Two Chicks Den: Future Female Entrepreneur
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Roundhouse Creative Business Accelerator
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Startups Magazine Hustle Awards
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Final Capstones at Oneday
I know what the judging panel is looking for, and as a VC scout, I know what investors look for, too).
Not just talk. Results 👊
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Worked with 100+ entrepreneurs
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Clients featured in Forbes, Sifted, The Independent
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100% of clients report greater clarity & confidence from the first session
“Steph helped me finally launch after months of procrastination.
Game-changer.”
— Anna, founder of a wellness startup
“I felt totally seen and supported, but also challenged. I wouldn’t be where I am now without her.”
— James, ex-corporate turned SaaS founder
“Steph’s mix of empathy and strategy is rare. She doesn’t just talk—she gets it.”
— Priya, founder & creative entrepreneur
You might be thinking... 🤔
“Can I afford this?”
→ Can you afford not to? What's the opportunity cost of missing out on the competition cash prize or investment?
The 6-week programme is currently priced at just £2,497 (ex VAT) and pays off not only in terms of your pitch prize if you win, but in the lifelong, transferable and evergreen skills you need in business; public speaking, storytelling, and - essentially - selling.
“I don’t have time.”
→ Where is your time best spent?
As a busy founder you're learning quickly the art of prioritisation. If you have a pitch coming up, or you're about to go out to fundraise, then this becomes a priority for your business right now. Co-creating and collaborating together, you'll be fully supported, held accountable, and within 6 weeks we'll get the job done so you can go and smash it.
“What if I’m not ready?”
→ Then coaching might just be exactly what you need.
When is the right time? (Hint: never).
“I'm just going to watch some YouTube videos instead.”
→ Just don't get dragged into the rabbit hole of cat videos!
Upskilling yourself online is GREAT. Study others, take cues and inspiration from great TED talks or Steve Jobs' presentations, but just know nothing compares to 1:1 tailored coaching, accountability, live practise sessions and rehearsals for the moments that matter.
FAQs
How much is it?
The 6-week pitch training programme is currently priced at £2,497 ex VAT
Is there a long-term commitment?
Nope. 6 weeks and you're done! Like a summer fling ;)
What's included in the pitch training programme, exactly?
From content development including your key messaging and speech writing, to practise, feedback and rehearsals, to confidence-building and getting you in the right mindset for the stage.
Do I need a coach?
This is 100% up to you. What I can tell you with conviction, though, is that having the accountable and expert support of someone who blends the precise skillset for successful pitches will increase your odds of winning multiple times over.
How does the sprint work?
Regular, remote 1:1 sessions with clear actions set for next steps.
What if I’m not sure I can afford it?
Let’s talk. I offer different levels of support and founder-friendly payment plans.
Can you help with marketing too?
Yes - unlike most coaches, I bring 10+ years of branding, marketing & startup experience to the table.
Which timezone are you in?
I am usually based in Europe, so GMT/BST/CET timezones which offer flexibility for both east and west regions, too.
I have another question not listed here.
I'd love to hear from you! Shoot me a message here.